3 of the most Underrated SEO tools in Marketing

Do not index

It’s pretty clear who the big 3 of SEO are:

Semrush

Ahrefs

Similarweb

But in today’s blog post, I want to shine a light on three underrated gems that could give your SEO strategy the edge it needs.

Let’s get into it.

First up we have AlsoAsked

AlsoAsked is a tool that analyzes the "People Also Ask" boxes that appear in Google search results. That gives you a tree like map of questions people are search around a specific keyword or topic.

Some use case ideas include:

Content Planning: Helps identify gaps in content and new article ideas.

Keyword Research: Uncovers long-tail keywords and question-based queries.

User Intent Analysis: Provides insights into what information users are seeking.

The Competitive Advantage of using Alsoasked is that: It allows you to see a more comprehensive view of topic clusters that aren’t typically visible in your standard Google searches.

In essence, AlsoAsked is a tool that turns Google's "People Also Ask" feature into actionable insights for SEO and content strategy, helping users understand and address user intent more effectively.

Pro tip: Use these insights to create comprehensive, FAQ-style content that addresses all aspects of a topic.

Secondly we have Syllaby

Syllaby is somewhat similar to AlsoAsked but instead of just giving you the search intent of people on Google, it gives you the search intent of people across different search engines like YouTube, TikTok, Pinterest, Bing and more.

Side note: Syllaby wasn’t specifically made for SEO, its main purpose is for content creation (stuff like text to video, script generating and scheduling posts across different social channels).

Before we cover the last tool, I want to let you know that I'm currently planning on building a mobile app that makes it easier for you to capture your thoughts and ideas throughout the day, so that you never lose great ideas to bad memory ever again.

If you're interested in such a tool, click here to join the waitlist.

Let’s get back into it.

Lastly we have AltText.ai

Images are often an SEO afterthought, but not anymore.

Alttext.ai uses AI to generate accurate alt text descriptions for images on websites.

(An alt text is a short written description that makes your page more accessible to people who are vision-impaired or blind).

Some of the benefits of using altText include:

Improved accessibility for visually impaired users

Better image indexing by search engines

Time saved on manually writing alt text

Bonus: AltText.ai can even scrape entire web pages or subdomains, making site-wide image optimization a breeze. More about that in this blog post.

I know the title of this blog post is “3 of the most underrated SEO tools in marketing”, but there’s one more tool you need to check out!

Click here to read about it.